Rebel Diaries


We know that the struggle is real! When did REELS become more important than REAL life? When did that FOMO feeling arrive and take over our lives and make us forget about what is really important? I was recently sitting...
Continue reading

When buying bread, we may think about how many sandwiches we can get out of a loaf. Same with a car, we’ll seriously consider the miles per gallon before buying. With clothing, we do think about price but not in...
Continue reading

'Fashion' is used as an umbrella term for anything clothing related, which isn’t good when we look at what it really means today. It’s a bureaucratic relationship with clothes dictated by powerful people deciding what’s hot and what’s not,...
Continue reading

Over the last few months we’ve been evolving to avoid spreading too thin and make the best difference we can as a purposeful company. We’ve asked ourselves who are we? Who are we here for? Who is the majority that...
Continue reading